Chod Matrix > Marketing > Digital Marketing > Zero Cost Marketing Strategies: Official Primer Course (NEW)

3.3 out of 5

669 reviews on Udemy

Zero Cost Marketing Strategies: Official Primer Course (NEW)

YES... there's a yellow brick road to proven free marketing success and it starts with this primer. For all niches.

Instructor:

Dan Hollings

44,103 students enrolled

English [Auto]

COURSE UPDATE! Entire course updated recently. New tools, strategies and content.

You will be introduced to the exciting concept of "Zero Cost Marketing."

You will explore the challenges and opportunities of zero cost marketing tools and strategies.

We will examine the myths that often surround the "Zero Cost" concept.

We will analyze a typical marketing budget and ponder the ramifications of dropping all costs to zero.

We will weigh the Pros & Cons of marketing tools (beyond the costs) and their effectiveness.

You'll be introduced to the 25 Categories of Marketing & Business; all of which have multiple zero cost solutions.

You'll learn 8 specific zero cost marketing tools or strategies: How to build a viral launch page, a zero cost squeeze page, a mobile site, a traffic funnel, an email newsletter list, and more.

You'll discover where the money is in "Zero" (i.e: the revenue).

You'll leave this course exhilarated with the possibilities before you. New doors will be opened. And best of all, you will not spend a single penny on anything taught within it.

THE YELLOW BRICK ROAD OF MARKETING?

NOTICE: Course Recently Updated. New tools, strategies and content.

YES… there’s a yellow brick road to proven zero-cost marketing success and it starts with this “Primer” course.

If you are a Small Business Owner, Startup or Entrepreneur… this is for you.
If you’re a Marketer, Affiliate Marketer or Marketing Consultant… you’ll love this!
If you want to market literally ANY product or service… get ready to take some serious notes.
Got a book, info-product, event, or ????? Want to maximize your profits? Look no further.

CAN THIS BE TRUE?

Yes, you can do 100% of your marketing for zero.
Yes, you can learn a LOT about marketing without spending a dime.
Yes, it is easy and works in all niches.
Yes, it can be a permanent (evergreen) solution.
But NO… this is NOT for everyone.
The one requirement is an open mind.

Your instructor, Dan Hollings, has personally invested countless months researching, testing and compiling everything he knows about running a business for ZERO and marketing for ZERO. This is not theory, this is not hype; this is pure reality.

Dan has managed small campaigns, million dollar campaigns and epic campaigns, for himself and for his clients (yes, on a zero budget). Dan has also taught thousands of business owners, marketers, marketing managers, authors and consultants like you, to do the same.

WHAT’S COVERED in this free marketing course?

The Core Problem Revealed…
Busting The “Zero Cost” Myth…
A Frank Look at Wasted Costs…
Let’s Talk Tools (Pros & Cons)…
25 Categories of Business & Marketing…
ZERO COST EXAMPLES

Example 1… A Viral Launch Strategy.
Example 2… How To Build a Zero Cost Squeeze Page.
Example 3… The Zero Cost Mobile Site.
Example 4… A Dual Landing Page Strategy.
Example 5… How to Do Text Message Marketing for Free.
Example 6… The Zero Cost Traffic Funnel.
Example 7… Zero Cost Newsletter List Building Tips.
Example 8… A Reminder Tool (lest we forget)

AND MORE…

Cashing in… Where’s The Money in Zero?
What’s next?… Where to go from here!

SO IT’S YOUR CHOICE…
DO NOTHING or DO ZERO!

Don’t be fooled by the the word “PRIMER”… this course is for beginners and pros alike. There’s something here for everyone… promise! Dan will walk you through the concepts, challenges, myths, and marvels of marketing on a zero budget.

Dan presents most of this program in video format with high-quality slides, illustrations and animations. EIGHT hands-on examples are revealed (including case studies) so that you may begin your journey to zero cost with full confidence you are on the right path.

This course is a robust and exciting introductory course, not intended to take you all the way to the horizon… but guaranteed to take you far enough so that you’ll never think twice about turning back.

RAVE REVIEWS BY UDEMY STUDENTS…

Nothing says more about the quality and benefits of a course than the reviews and testimonials of the students, business owners, entrepreneurs, authors, consultants and marketers that have participated in this course. Please enjoy dozens and dozens of reviews for Zero Cost Marketing Strategies at the LOWER RIGHT of this page. >>>>

Your “Journey To Zero” Begins Now…

Over 3 HOURS of video plus slides and resources:

Take this Free Marketing Course right now and learn free marketing ideas & strategies for your business.

INTRODUCTION: The Official ZCMS Primer Course

ZILCH: The Poetic Tale of A Marketer With No Brains

WATCH INTRODUCTORY VIDEO:

It's the Story of Zilch, the marketer with no brains.
What lessons did you learn from this introductory video?
Can you relate to the challenges that confronted Zilch?
How much are you spending each month on marketing tools?
Could you get used to spending zero?

What Grandma Told You... It Ain't Necessarily So!

TOPICS COVERED:

Are we addicted to spending money?
Is Zero Cost marketing a myth?
Why was grandma wrong?
Understanding the Freemium Business Model.
ZCMS: Primer Outline.
Introducing a Zero Cost "Reminder" Tool.

CASE STUDY #1: Let's Build a Viral Launch Page

The $534.52 Ding & 25 Categories of Marketing

TOPICS COVERED:

What people are saying.
Sharing Zero Cost.
The $534.52 Ding (Analyzing campaign costs).
CASE STUDY #1: A Viral Launch Page.
Going Ouch-Free.
Considerations beyond the costs.
25 categories of profits and savings.
6,464 Leads in 30 days flat.
Liking This? Please STAR-RATE and REVIEW!

CASE STUDY #2: Squeezing for Leads

The Zero Cost Squeeze Page (Landing Page)

TOPICS COVERED:

What is a Squeeze Page (or Landing Page)?
YouTube on Steroids? A Multimedia Alternative.
An Alternative to Powerpoint or Keynote.
Video Embed.
Interactive Survey.
In-video Opt-in Box.
Mobile QR Code to Facebook LIKE.
A New Twist on Google+.
Recommend A Friend.
Build Your Site for Zero Cost.
25 Tools in One Page at Zero Cost!
12,700 Opt-in Leads in 30 Days.
Liking This? Please STAR-RATE and REVIEW!

CASE STUDY #3: Zero Mobile

Zero Cost Mobile Marketing

TOPICS COVERED:

Yes Zero Mobile.
The Zero Cost Mobile Site.
How To Build a Mobile Site for Zero
The Dual Landing Page Strategy.
22+ Sources of Traffic.
The Zero Cost Marketing Funnel.

CASE STUDY #4: Email Newsletter List Building Strategies.

From Zero to Zillions, One Email at a Time

TOPICS COVERED:

Email List Building Tips
What's In It For Me? (Your Site Visitor)
The Dedicated Opt-in Page
Rewarding Your Subscribers
A Viral Alternative to The Old PDF Giveaway
Two Zero-Cost Auto-responders

Where's The Money In Zero?

PART 1: Summing it all up (in exhaustive detail)

TOPICS COVERED: (Part 1)

An Exhaustive Course Summary
Major "Take Aways" of Zero Cost Marketing
Step-By-Step Blueprint of "Viral Launch Page Strategy"

PART 2: The Journey Has Just Begun...

TOPICS COVERED: (Part 2)

Step-By-Step Blueprints:

A Zero Cost Squeeze Page
A Zero Cost Mobile Site
Newsletter List Building
Zero Cost Traffic Funnel

Where's The Money In Zero?
25 Categories of Business & Marketing.
A Final Review.
BONUS: Clever Google+ Survey Strategy.
What's Next On The Yellow Brick Road?

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!

3.3

3.3 out of 5

669 Ratings