Chod Matrix > Marketing > Digital Marketing > Learn how to create your NFT marketing strategy from zero.
4.6 out of 5
4.6
262 reviews on Udemy

Learn how to create your NFT marketing strategy from zero.

This course will give you tools, and methods to successfully market, and sell your NFTs. No previous experience needed.
Instructor:
Daniel Vaczi
1,428 students enrolled
English
Learn how professional marketers plan their marketing activities.
Understand How and Why the NFT space is different and why you need to adapt your marketing strategy..
Get introduced to a new NFT marketing framework and strategy.
Learn how to use social media effectively for your NFT marketing.
Learn about PR networks and influencer marketing.
Understand why content marketing is important.
Learn other factors that influence your marketing success.
Build your own marketing plan using templates and methods provided by the course.
Track your progress and sales using simple reporting templates.

This course will take you through the full journey of marketing audit, marketing planning, execution, and campaign result analysis. We will fully equip you with easy-to-follow methods, step-by-step guides, and templates so you can progress really fast with your own NFT marketing. We also included suggested duration for each task so you don’t spend more time on them than required.

The course also covers best practices when it comes to social media (Twitter, Instagram, Facebook, Reddit, Discord, TikTok, YouTube), PR, influencer, and content marketing. You will also learn how to save time, and how to use marketing channels the most effective way. In addition, if you have some budget, then we will show you how to spend it smartly.

We will show you how to automate some of the tasks you do so you can focus on other important tasks.

The course also covers some topics that are not readily available elsewhere. Such as how NFT marketplaces rank NFTs, and what factors you need to consider to increase the visibility of your NFT on e.g. OpenSea.

The course is designed for beginners and intermediate marketers. However, there will be interesting new methods even for seasoned marketing professionals.

This course is a one-stop-shop for all your NFT marketing requirements.

Introduction

1
Let me introduce myself.
2
Course content.
3
Disclaimer.

Why traditional marketing strategy doesn't work for NFTs?

1
Section introduction.
2
Overall look at our audience.
3
Who buys NFTs?
4
Why people buy NFTs?
5
Why traditional marketing doesn't work for NFTs?
6
Section Summary.
7
Why traditional marketing doesn't work for NFTs?

Let's check what you have learnt.

Traditional marketing planning.

1
Section introduction.
2
Traditional marketing planning model.
3
Traditional marketing funnel.
4
Section summary.
5
Traditional marketing planning.

Let's recap what you have learnt.

NFT marketing strategy planning.

1
Section introduction.
2
NFT marketing funnel.
3
NFT marketing channel mix.
4
NFT marketing KPIs.
5
NFT marketing communication approach.
6
Section Summary.
7
NFT marketing planning.

Let's recap what you have learnt.

Social Media channels and corresponding best practices.

1
Section introduction.
2
Social media priority list.
3
Twitter and best practices.
4
Reddit and best practices.
5
Discord and best practices.
6
Facebook and best practices.
7
Instagram and best practices.
8
Website best practices.
9
TikTok and best practices.
10
YouTube and best practices.
11
Section summary.
12
Social media channels and corresponding best practices.

Let's recap on Social media channels and corresponding best practices.

Online PR and Influencer marketing.

1
Section introduction.
2
Online PR.
3
Influencer marketing.
4
Section summary.
5
Online PR and Influencer marketing.

Let's recap on Online PR and Influencer marketing.

Content marketing.

1
Section introduction.
2
Content marketing tips.
3
Resources and examples.
4
Section summary.
5
Content marketing.

Let's check your content marketing knowledge.

Planning, creating and executing your NFT marketing strategy.

1
Section introduction.
2
A 4-steps approach to your NFT marketing.
3
Step 1: Social media audit.
4
Step 2: Creating your marketing plans.
5
Step 3: Execute your NFT marketing plans.
6
Step 4: Measure and optimize.
7
Section summary.
8
Creating your NFT Marketing strategy.

Let's check your knowledge about Creating your NFT Marketing strategy.

Other important aspects.

1
Section introduction.
2
Creative collaboration.
3
NFT marketplace ranking factors.

Templates.

1
Social media and sales report templates.

Learn about Instagram analytics: https://help.instagram.com/1533933820244654

Learn about TikTok analytics: https://www.tiktok.com/creators/creator-portal/en-us/tiktok-content-strategy/understanding-your-analytics/

Learn about Twitter analytics: https://analytics.twitter.com

Learn about YouTube analytics: https://support.google.com/youtube/answer/9002587?hl=en



2
Planning templates.

Thank you and closing notes.

1
Thank you and closing notes.
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
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Includes

4 hours on-demand video
1 article
1 lectures
Certificate of Completion