10 Effective Offline Marketing Strategies
* Fully refilmed for 2022!
TIME-PROVEN OFFLINE MARKETING STRATEGIES THAT CONTINUE TO WORK AND BRING IN CLIENTS
This offline marketing strategy course will teach you how to promote your business with offline techniques. I realize that many people are very excited about online marketing strategies like SEO and social media, but there is still quite a bit you can do with offline marketing. In fact, many of the techniques presented in this course are time-proven and work as well as they ever did.
In this course, you will learn how to get on the radio, how to promote your business (and make extra cash) with events, how to promote your business with business cards, flyers, and much more.
PAUL GRAHAM OF Y-COMBINATOR ON VALUE OF UNSCALABLE MARKETING STRATEGIES
Paul Graham, who is the founder of Y-combinator which is the top start-up incubator in the world, and one of the most influential business people today often talks about how he urges all his start-ups to think about the unscalable marketing strategies early on to build a foundation and relationships. This is partially why this course will be great for you. While some of the strategies here won’t scale, they are rooted in deep fundamentals which will help your business grow long-term.
PERSONAL TOUCH LIKE NOWHERE ELSE
If you have questions about the course, or are wondering whether the course will be right for you, send me a private message on Udemy, and I will help you understand whether this course is right for your particular situation.
INSTRUCTOR BACKGROUND
I’ve been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 100,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.
I am an expert growth marketer, and I create winning marketing strategies for my clients all the time. Now it is your turn to grow your business and fulfill your dreams.
BONUSES INCLUDED
* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable
* Free 15-minute coaching call (I don’t sell anything and don’t collect your email, just answer your questions)
* Personal invitation to my Facebook community after you complete the course
* My list of 50 business-success skills when you complete the course
OFFICE HOURS AND ONE-ON-ONE HELP – I GIVE MY PERSONAL TIME
What really sets this course apart is the personal time I give to hold office hours with students in this course. During office hours, you can ask me any business question you want, and I will do my best to help you. The office hours are free, I don’t try to sell anything. It is just another thing I do to help you achieve your goals.
You can also get my help and advice at any time! Students are able to start discussions and message me with private questions. I answer 99% of questions within 24 hours. I love helping students who take my courses and I look forward to helping you.
COURSE STRUCTURE
First, the course will cover offline marketing basics and fundamentals. And after that, the course will present over 10 different offline marketing strategies that you can use to promote your company.
MONEY-BACK GUARANTEE
The course comes with an unconditional, Udemy-backed, 30-day money-back guarantee. This is not just a guarantee, it’s my personal promise to you that I will go out of my way to help you succeed just like I’ve done for thousands of my other students.
Invest in your future. Enroll now.
Introduction to this offline marketing course
Business card marketing and networking
Marketing with business cards is something that you should always be doing. One way to think about this is wherever you are, you can be marketing and promoting your business or products with business cards. All you have to do is talk to people. You ask them about what they do, and they ask you about what you do. Then you can lead the conversation to offering to hand out your business card to them, or exchange business cards. And, of course, your website or product destinations will be on your website, and then might visit your website or recommend it to friends. This way you can always do business card marketing whether you are at business networking events, or flying on an airplane, or at a party. Just don't be too pushy with your business cards.
Flier marketing
Marketing your business with flyers is a common and popular strategy. But it isn't simple to execute well because there is a cost to this strategy, and that cost is the printing of flyers and hiring someone (or spending your own time) standing on the street and giving the flyers out. For that reason, you must be careful to whom you hand out your fliers, and how much resources you devote to this strategy before you can tell whether it is paying off. There are a few tips to find success with flyer marketing. The first is to print the flyers in an attractive and cost effective way. The second is to give the flyers out to your target market, and the third is to have a way to determine if a client came to your business because they saw it advertised on a flyer.
Door to door marketing
Door to door sales is another important offline marketing tactic, and in this part of the course I explain how to do door to door sales and marketing, and which businesses or products may be best suited to be promoted or sold via door to door marketing. This, of course, is not the easiest way to do sales, but it can be effective.
Door to door marketing can be especially effective if you can get other people to sell your company's products for a commission, or to buy some of your inventory so that they can then go door to door and try to sell it.
Getting on the radio
Basic promotional shirts and t-shirts
Additional offline marketing strategies & ideas
Online to offline
Local events and workshops
For some businesses only
Local press clubs
Maximizing referrals
Selling a product that you want to sell in brick and mortar stores?
Turning your business into a Purple Cow - what that is
Basic marketing fundamentals
In this introduction lecture of our offline marketing course, I give three very different perspectives on what marketing really is. I talk about how the theory of how a market forms, what marketing means to business owners like you and I, and how everything we do in our business is in one way or another related to our marketing (and often branding).
Offline marketing course conclusion
